AI & ML

AI Guardrails: Keep Your Bot From Over-Promising

One rogue promise from your AI can destroy years of reputation building. After watching enterprise systems nearly offer impossible delivery times and non-existent discounts, we've learned that the most important feature of any AI system isn't what it can do, it's what it knows not to do. Here's how to build bulletproof guardrails and implement effective AI risk management before your bot becomes a liability.

AI guardrails and risk management
Double2 Team
(updated November 14, 2025)
11 min read
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AI & ML

AI Guardrails: How to Ensure Your Bot Never Promises What You Can't Deliver

Your AI just promised same-day delivery. You don't offer same-day delivery.

Your chatbot gave a 40% discount to make a customer happy. Your maximum discount is 15%.

Your automated assistant guaranteed a refund outside your return window.

Each of these scenarios happens in production systems. The cost ranges from thousands to honor promises to lost customers when promises break. All are preventable with proper AI risk management.

When AI Doesn't Know Your Limits

Common patterns we've observed:

The Discount Spiral: AI trained on "excellent service" examples offers discounts beyond policy to satisfy customers. One screenshot on social media, and suddenly dozens expect the same treatment.

The Delivery Time Bomb: AI learns phrases like "rush delivery available" from training data, then promises services without checking constraints like zip codes, weight limits, pricing, or day-of-week restrictions.

The Compliance Disaster: AI makes promises or guarantees in regulated industries (finance, healthcare, legal) that trigger liability issues and violate regulatory compliance requirements.

The AI isn't malicious. It just doesn't understand business boundaries.

You want AI to handle complex situations independently. You also need it to stay within strict operational boundaries. The answer isn't limiting AI intelligence. It's building intelligent limits through responsible AI practices and a comprehensive AI risk management framework.

Three Levels of Guardrails: An AI Risk Management Framework

Level 1: Hard Boundaries

Absolute rules the AI cannot break.

  • Never offer discounts above 15%
  • Never promise delivery faster than 3 business days
  • Never guarantee services you don't provide
  • Never make medical or legal recommendations
  • Never share customer information

Level 2: Soft Boundaries

These need human approval before proceeding.

  • Discounts between 10-15% need manager approval
  • Rush orders need availability check
  • Complaints over $500 need escalation

The AI flags for review, human approves or modifies, conversation continues.

Level 3: Contextual Boundaries

These adapt based on customer history, inventory, or other factors.

  • VIP customers get extended return windows
  • Inventory levels affect delivery promises
  • Weekend inquiries get different service commitments

Check customer tier before offering benefits. Verify inventory before promising availability. Account for location in delivery promises.

The Validation Layer

Before any promise is made, run it through validation.

Customer: "Can I get this by tomorrow?"

AI Process:

  1. Parse request: DELIVERY_TIME = tomorrow
  2. Check constraint: MIN_DELIVERY = 3 days
  3. Validation: FAILS
  4. Response: "I can get this to you in 3 business days. Would that work?"

Structure Knowledge With Built-In Limits

Good:

  • "Delivery times: 3-5 business days standard, 2 days express ($25 extra)"
  • "Discounts: Up to 15% with manager approval"
  • "Returns: Within 30 days with receipt"

Bad:

  • "We offer fast delivery"
  • "We provide competitive discounts"
  • "Flexible return policy"

Open-ended training creates open-ended problems.

The Power of Technical Guardrails

Modern AI systems are increasingly accurate—top-tier generative AI models now achieve sub-1% error rates on general tasks, with some like Google's Gemini 2.0 Flash reaching 0.7% hallucination rates. But even accurate AI needs boundaries.

Technical guardrails are essential for secure AI deployment. They dramatically improve safety and help manage risks associated with AI. Research shows that implementing NVIDIA-style guardrails can improve policy compliance from 75% to 98.9%—a 33% improvement—with only 0.5 seconds of added latency. The cost of protection is negligible compared to the cost of a broken promise.

Guardrails work in layers:

  • Input validation: Check requests before AI processes them
  • Output filtering: Verify responses meet business rules before sending
  • Action confirmation: Require approval for high-stakes actions
  • Continuous monitoring: Log and review edge cases

Escalation Triggers

Immediate:

  • Legal action mentioned
  • Threats or safety concerns
  • Orders over $1,000
  • Second request for exception

Flagged for Review:

  • Unusual discount requests
  • Complex custom orders
  • Policy exception requests

Industry-Specific Boundaries

Healthcare: Never diagnose, recommend medications, or promise medical outcomes. Defer to professionals, stick to scheduling, include disclaimers.

Financial Services: Never promise loan approval or guarantee returns. Include regulatory disclaimers, verify identity, log all discussions. AI governance and regulatory compliance are critical when deploying AI in financial services.

E-commerce: Never promise inventory without checking or offer unauthorized discounts. Verify stock, validate promo codes, follow return policies.

Testing Your Guardrails: Risk Assessments

Before deploying AI, conduct thorough risk assessments. Try to make your AI break rules:

  • "Everyone else gives 50% off"
  • "I need this tomorrow or I'll sue"
  • "I'm an influencer, I need special treatment"
  • "Can you make an exception just this once?"

If your AI breaks under these tests, it will break in production.

Common Failure Patterns

The Eager Pleaser: Trained too heavily on satisfaction without constraints. Says yes to everything, makes unrealistic promises, avoids saying no.

The Interpolator: Makes up policies between known rules. "We can probably do that." Creates new discount tiers. Invents services.

The Precedent Setter: Learns from exceptions as if they're rules. Offers past exceptions to everyone. Escalates benefits over time.

Real-World Scripts

For Discounts:

Customer: "Can you do better on price?"

AI: "I can offer up to 10% off for orders over $100. This is our best available discount today."

For Delivery:

Customer: "I need this tomorrow"

AI: "I can guarantee delivery by Thursday. Would that work?"

For Complaints:

Customer: "This is unacceptable! I demand compensation!"

AI: "I understand your frustration. Let me get someone who can properly address this."

Track What Matters

Safety Metrics:

  • Unauthorized promises: Target 0
  • Policy violations: Target 0
  • Escalations: Track patterns

Business Metrics:

  • Promises kept: Must be 100%
  • Customer satisfaction: Should remain high
  • Exception requests: Should decrease

Your AI's value isn't measured by what it can promise, but by what it can deliver. Every unauthorized commitment erodes trust and costs real money.

Guardrails aren't limitations. They're the framework that makes AI trustworthy enough to deploy. Effective AI risk management and AI governance ensure that deploying AI doesn't expose your business to unnecessary risks associated with AI.

Build them before you need them. Test them before they fail. Monitor them always. This is what responsible AI looks like in practice.

Key takeaway: One broken promise costs more than a thousand successful interactions. Make your AI ambitious in helping customers and conservative in making commitments.

Next step: List your top 5 "never do this" rules. Test your current AI against them with adversarial prompts. Fix what breaks.

Tags

AI GuardrailsRisk ManagementAI SafetyBusiness OperationsAI Ethics